Julienne Straatman has held various posts, including project leader Nederlands Studie Centrum; director Sonsbeek International Art Centre; Head of Communications and International Relations NOS; director Corporate Communications Nederlandse Spoorwegen; director Corporate Communications, University of Amsterdam.


  • HistoryUtrecht University
  • Executive Master of Corporate Communication Erasmus University Rotterdam
  • Psychology/PedagogyUniversity of Groningen (not completed)
  • Thorbecke Lyceum Arnhem

Julienne has a daughter, Miriam Kruishoop, and is married to Prof. Dr. J. Robert Bausch.

Press screening Greencard Warriors, New York, 24 maart 2014. Miriam Kruishoop (script en regie), Julienne Straatman (moeder Miriam)

Founded Straatman Strategisch Advies

2007 - 2017

Affiliated with long-term projects such as:

  • De 10e International Sculpturing Exhibitions Sonsbeek 2008
  • Repositioning Teylers Museum
  • Repositioning Vereniging Rembrandt
  • How To Develop Development and Interim Management Stedelijk Museum Amsterdam

2009 - 2017

The International Manifestation Jheronimus Bosch 500

2018 - 2020

Examiner for Van der Hilst Communicatie Opleidingen BV

2019 - 2020

Advisor Development PAN Amsterdam

2018 - present

Consultant Development Performing Arts. Julienne provides personal coaching to top managers, and advises (young) artists and musicians.